Gaming and Financial Services the Most Targeted by Attempted Digital Fraud From Botswana
In 2024, the gaming industry (online betting, poker, etc.) had the highest suspected digital fraud rate in Botswana, holding its top position from 2023.
For attempted transactions where the consumer or fraudster was located in Botswana, gaming (online betting, poker etc.) experienced the highest suspected digital fraud[1] rate in 2024 at 13.1%, with the volume of suspected fraud in that industry down by 97.6% from 2023. The largest suspected digital fraud rate increase in Botswana across industries was in communities (online forums and dating sites), with the volume of suspected fraud up 131.7% from 2023 to 2024 with a rate of 2.0%. These and other findings came from research used for building the newly released TransUnion (NYSE: TRU) H1 2025 Update to the State of Omnichannel Fraud Report.
Globally, TransUnion found communities experienced the highest rate of suspected digital fraud attempts in 2024. Nearly 12% of all attempted transactions within communities were suspected to be digital fraud last year. This was closely followed by video gaming (11%), with gaming at 8% and retail (8%) rounding out the top four.
The logistics industry, which has seen growth in shipping fraud (often perpetrated by organised crime rings), saw the greatest suspected digital fraud volume growth globally in 2024, up more than 100% over 2023. That being said, the fraud rate remains at a relatively modest at 3%. Gaming also saw a significant year-over-year (YoY) volume change, up 20%. Telecommunications (-79%), insurance (-29%) and video gaming (-23%) saw the greatest decreases in suspected digital fraud volume YoY.
“Digital fraud on community platforms is by no means a new phenomenon. In 2024, it appears that fraudsters targeted these areas with a renewed vigour,” said Amritha Reddy, senior director of fraud solutions at TransUnion Africa. “Cybercriminals take advantage of the trust inherent on community-based platforms, and target members with a wide range of scammer solicitations, the most reported type of digital fraud in communities.
“It is encouraging to see that attempts at digital fraud have decreased across all but two of the surveyed industries in Botswana,” Reddy says. “Organisations that draw on identity, device and behavioural insights to help them interact with legitimate consumers while mitigating fraud risk are more likely to protect themselves and their customers from the scourge of digital fraud.”
Highest Digital Fraud Rates Across Leading Industries in Botswana
| Industry | Suspected digital fraud attempt rate 2024 | Change in volume of suspected digital fraud attempts from 2023 to 2024 |
| Gaming | 13.1% | -97.6% |
| Financial services | 4.6% | -47.4% |
| Retail | 3.0% | 3.2% |
| Communities | 2.0% | 131.7% |
Source: TransUnion TruValidate™
*Insurance, government, video gaming, logistics, travel and leisure and communications were not included due to low transaction volumes in these sectors
Fraud Comes with a Heavy Cost to Consumers
Consumers faced significant losses due to fraud. Among consumers TransUnion surveyed in 18 countries and regions in November and December 2024, 29% said they lost money due to email, online, phone call or text messaging fraud in the last year. The survey determined that the median amount those consumers said they lost due to fraud in the past year was BWP23,957[2].
TransUnion came to its conclusions about digital fraud based on intelligence from TransUnion TruValidate.
Specific country and regional data in the report includes Botswana, Brazil, Canada, Chile, Colombia, the Dominican Republic, Guatemala, Hong Kong, India, Kenya Mexico, Namibia the Philippines, Puerto Rico, Rwanda Spain, South Africa, the United Kingdom, the United States and Zambia. Download the TransUnion H1 2025 Update to the State of Omnichannel Fraud Report for more information and insights about the global fraud trends.
[1] The rate or percentage of suspected digital fraud attempts reflects those which TransUnion customers determined met one of the following conditions: 1) denial in real time due to fraudulent indicators, 2) denial in real time for corporate policy violations, 3) fraudulent upon customer investigation, or 4) a corporate policy violation upon customer investigation — compared to all transactions assessed. The country and regional analyses examined transactions in which the consumer or suspected fraudster was located in a select country or region when conducting a transaction. Global statistics represents every country worldwide and not just the select countries and regions.
[2] Based on the exchange rate on 23 April 2025